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India, VOGUE’s newest venture in Asia

DYS in Books & Magazine, Industry News — October 3rd, 2007 (0 views / Print this article )

vogueindia1

Following Vogue China, Vogue is now conquering India, the 2nd most populated country in the world. Vogue India would be the 17th edition of Vogue international.

The first official Vogue India cover, photographed by Patrick Demarchelier and styled by British Vogue fashion director, Lucinda Chambers, would have the “most adored faces in India and internationally”, said Priya Tanna, Vogue India editor-in-chief, formerly of DNA and Times of India. Vogue India inaugural cover features model Gemma Ward with three Bollywood stars (Bipasha Basu, Priyanka Chopra and Preity Zinta) and two Indian supermodels (MoniKangana Dutta and Laxmi Menon), wearing Roberto Cavalli, Valentino, Giorgio Armani, Chanel, Dior, and Gucci.

vogueindia2

Strangely, its very first issue has a similar resemblance to the Vogue China cover, also featuring model Gemma Ward and several Chinese supermodels, and photographed by Patrick Demarchelier. Although, it was styled by Vogue Paris editor-in-chief Carine Roitfeld. Vogue China was launched in 2005, and in Asia alone, there are about five Asian Vogue titles: Vogue Nippon (Japan), Vogue Korea, Vogue Taiwan, Vogue China, and Vogue India, recently.

voguechina

According to Alex Kuruvilla, managing director of Condé Nast India, this new edition of Vogue is expected to be more colorful and more vibrant than its western editions. The Vogue India woman has the best of both the eastern and western worlds: she wears Jimmy Choo shoes along with her traditional Indian outfit. Read Kuruvilla and Priya Tanna interview with Forbes, here.

Priced at 100 rupees, or about $2.50, the title will be published monthly beginning with the October 2007 issue. Quoting Jonathan Newhouse, Chairman of Condé Nast International, on Fashionwiredaily.com, “unlike most other Western publishers, Condé Nast will own and operate its own magazines in India rather than publishing through a joint venture or a license.” His statement doesn’t surprise me at all, knowing how Vogue always emphasizes to strictly maintain its own image. Vogue China and Vogue Nippon seem to always hire the best stylists and photographers in the world to publish their current fashion spreads and covers, instead of using local talents. I wonder whether we would be able to do the same, if one day we’d have Vogue Indonesia?

Sources & images courtesy of: media.guardian.co.uk, www.forbes.com, vogue.co.uk, vogue.co.fr, fabsugar.com, fashionweekdaily.com, fashionwiredaily.com, aneki.com, danwei.org

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UPDATE:
Vogue India has been discussed in our forum by our lovely FD members: here

There are 22 comments for this entry. Add yours

  1. Tifa

    denger2 gusip katanya emank bakalan ada vogue indonesia juga kan?? tapi entahlah.. dah lama denger gosip itu tapi gatau perkembangannya hehehe..

    btw.. suka banget sama cover vogue chinanya.. ada Du Juan-nya sih.. hehe.. kalo yg cover India gue gatau sapa2 haha.. knp ga ad Aishwarya Rai ya?

    October 2nd, 2007 at 10:49 pm

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    October 2nd, 2007 at 11:03 pm

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    October 2nd, 2007 at 11:03 pm

  4. Lena

    Hmm, murah ya harganya, sekitar Rp24k, ga jauh beda dgn di US. Mungkin krn cetaknya banyak biaya bisa ditekan ya di India?

    Anyway, pengen juga baca Vogue India, gimana dapetnya ya?? Ada FD-ers di India mau kirimin, barter nanti gue kirimin majalah Indonesia of your choice :-)

    October 2nd, 2007 at 11:15 pm

  5. dunia_dandan

    Those pretty Indian faces!

    Iya tuh gosip Vogue mau di Indo udah ada 2-3 tahun yg lalu kali. Gak jelas.

    October 4th, 2007 at 7:28 am

  6. DYS

    Tifa: gw jg lbh suka yg cover Vogue China siy drpd yg India.. roitfeld yg styling jg seh hehe :P yg vogue india, styling nya jamdul bgts dan terlalu bollywood.. du juan keren emang muka nya yahh, dia dipake di miu2 ad campaign jg kalo ga salah… iya gw jg mikir niy knp si aishwarya rai ga di cover ya? takut kebanting ama yg lain kali ?? hehe :p gw suka siy mukanya si rai, matanya itu lhoo.. kandidat lain, gw mikir mungkin si Padma Laksmi, host nya Top Chef dan ex-wife si Salman Rushdie bakal muncul jg di cover vogue india one day.. dia jg suka contribute nulis di Vogue US

    Lena: oh kira2x segitu ya kalo di kurs rupiah nya.. hmm mayan terjangkau lah yaw.. wah apa ada FDers yg tinggal di India? ntar tak tanyain ah temen india eke di sini..

    dunia_dandan: iya itu gosip nya on n off terus.. beredar dan ilang.. who knows one day.. nothing is impossible.. scr bursa saham indo katanya lagi meningkat pesat *dikasi info siy pls correct me if im wrong

    October 4th, 2007 at 11:32 am

  7. Hanzky

    Kalo di liat dari populasi nya sih mesti nya Indonesia is next yahh..tapi ratio yang jadi target nya Vogue sama yang enggak itu sama nggak yah kaya di India and China?

    Btw yang di cover nya India, nomer 2 dari kanan itu siapa yah..cantik sekalii…

    October 5th, 2007 at 11:32 am

  8. Saigolady

    Hanzky, yang kedua dari kanan itu Preity Zinta, bintang film bollywood gitu..emang cantik banget yah!

    October 8th, 2007 at 10:22 am

  9. DYS

    Hanzky: iya siy kalo dilihat dr jml populasi, harusnya indonesia selanjutnya.. market indonesia juga gede.. hanya ekonomi kita sptnya blm semaju china dan india ;( but who knows yah… kalo soal ratio target nya hiks eke kurang tau jg..pasti ada research khusus utk itu ;)

    Saigolady: iya yg itu cantik yah.. wah gw buta bangets deh bintang2 bollywood, sekilas gw liat dia jd inget wulan guritno ;)

    October 8th, 2007 at 11:06 am

  10. Hirakk

    Priyankkkkkkkaaaaaaa
    is the BBBBBBEEEESSSSSSTTTTTT

    May 8th, 2008 at 12:51 pm

  11. sweetysumayyah

    dis pic is sooo ……..
    da three girlz at da end have all had noes jobs dun u can tell
    but nyc outfits

    May 13th, 2008 at 1:54 am

  12. baby lisa

    yh u r sooo right
    bipasha basu is really pwetti
    wow i wish i was her

    May 13th, 2008 at 11:11 pm

  13. How can some women be a class act and others not? — Ramon Thomas Blog

    [...] especially in public. You only have to watch any Jane Austin movie adaptation or even the average Bollywood woman. The women in these films have a sense of class, which has been taught, sometimes at great pains by [...]

    May 15th, 2008 at 1:14 pm

  14. sandip_forbes

    i am agery to join .

    May 15th, 2008 at 5:40 pm

  15. Dating Coach South Africa » How can some women be a class act and others not?

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    June 8th, 2008 at 8:13 am

  16. kkamani

    hello pirya you r the best

    June 12th, 2008 at 12:14 am

  17. rani

    hello girls hello piryanka i think your the best actress and you and salman look bery nice together i want you guys be together. katrina and salman they dont look nice together but piryanka and salman very nice i like you guys. i wish you and salamn be together by pirya lov you

    June 12th, 2008 at 12:17 am

  18. shamsa

    i think is the best is priyanka and salman khan is very nice togher priyanka luv yu i wish you two married

    June 27th, 2008 at 8:00 pm

  19. faisa

    oooh priyanka so cute oh baby iluv you
    you are the best

    June 27th, 2008 at 8:09 pm

  20. juan

    preity is the best girl ever seen in bollywood
    and i wish her the best for ever in her live
    and she is very beautiful lady and also good actoress
    and i love the way she acts,priyanka is also good but not as excellent as preity zinta.

    July 4th, 2008 at 3:59 pm

  21. amrita

    priety u loob beautiful

    July 18th, 2008 at 3:42 am

  22. zahra

    The bets that i like is bipasha i like here too much and evens pryanka and you now i tkink too that pryanka and slamn will togheter likee beautifullll like thoss peopell too muchhh kiss kiss ol 2 of oyu girlss

    July 27th, 2008 at 3:52 am

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