Above is the newest Louis Vuitton ad featuring former Russian President Mikhail Gorbachev. The ad is part of the company’s campaign to emphasize its luggage and travel accessories. Other public figures who join the campaigns are Andre Agassi, Steffi Graf and Catherine Deneuve. All photographed by Annie Leibovitz.
Gorbachev was photographed in the back of an old car, with Berlin wall as the background.
I think it’s a good move by Louis Vuitton. They are trying to regain their classic image in order to appeal more to the older generation, the businessmen, the travelers and the high society and also the male demographics. Mikhail Gorbachev represents power and intelligent. He also represents history, he ended the cold war and was awarded the Nobel Peace Prize in 1990. I hope they write his name and a line that explains who he is because I’m pretty sure not many people know who this old man is, especially the younger generation.
Picture from thehotjoints.com
Generasi muda yang belajar sejarah dan tidak hanya nonton MTV atau Paris Hilton things pasti akan mengenali tanda lahir yang ada di jidat Pak Gorbachev
Tahu dikittt….kok..:D
what a creative campaign.. thumbs up ! i wonder how much did they pay him for this ad? ada bagus jg LV make gorbachev krn kalo ga salah, skrg rusia perekonomian nya lg bagus..lg byk newly rich russians, also known as the russian oligarch.. mungkin aja bisa naikin pasar LV di rusia. .. btw, han.. liat deh blog ini, fanatik lv gitu..http://louisvuittonlover.blogspot.com/
Steffi Graff, bukan Steffi Graft.
and the last line:
“I hope they write his name and a line that explains who he is because I’m pretty sure there’s not many people know who this old man is, especially the younger generation.”
Should probably be like this:
“I hope they write his name and a line that explains who he is because I’m pretty sure not many people know who this old man is, especially the younger generation.”
or
“I hope they write his name and a line that explains who he is because I’m pretty sure there aren’t many people who are familiar with this old man, especially the younger generation.”
Tari: Hehe yupe yupe, couldn’t agree more with you. Akyu nulis gitu soalnya liat responnya orang orang di perezhilton.com, ternyata banyak yang nggak tau Gorbachev itu siapa..mungkin yang nggak ke website itu sih pada tau kali ya..:D
Lies: Sama doong…heheh..;)
DYS: Bener DYS, selain pasar di Rusia juga pasar di China. Ntar gue liat liat ya blognya…
Editor: I think it’s only with one F, don’t know why the t was there..:D. But thanks ya bu editor untuk koreksi nya..udah di fix tuh..=)
Love LV.
Hate Gorbachev, the man to be blamed for the ruin of the great USSR.
wah han.. hebat amat ada editornya.. tapi kok setelah di publish nih?? mungkin ada yang pengen gabung tuh di FD .. jadi ikut2an edit deh dia.. hihi