What do you do when you have an unhealthy interest in fashion and beauty? Start a blog! That’s how Fashionesedaily.com started back in 2005. We needed an outlet to document our recent shopping spree, products we’ve tried, trends we like or hate, celebrity fashion mishaps and so many other things.
Fast forward to 2010, Fashionese Daily now is Indonesia’s most visited and trusted destination for comprehensive resources and opinions when making buying decisions. It has grown into a niche community for Indonesian fashion and beauty addicts that have strong interest in the industry. For us, it has become our way to contribute to the Indonesian Fashion Scene and bring it to a wider audience. We’re trying to incorporate articles and interview that magazine would offer while providing a more pro-active and reader-participated network and still maintain the integrity and the opinionated tone of a blog. We’re not afraid to voice our opinion. After all, that’s what makes a blog interesting. It’s honest, and written by us, the consumers.
Our readership consists of the most influential consumer segment, those with high consciousness in style, beauty and fashion. Because of our loyal followings and continuously growing audience, many of whom are consumer advocate and opinion leaders, we have attracted industry’s best brands and helped them create brand awareness through reviews and integrated sponsorships. Combining traditional editorial along with Web 2.0 reader-driven approach, we are at the forefront of Fashion, Beauty and Lifestyle Media. We are Fashionese Daily !
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